Article Facts

As a nonprofit leader, you are responsible for driving the projects and campaigns that generate funds and awareness, at the lowest possible cost for your organization. In order to succeed, you will need support and input from many sources. You will need to be involved with many people, both in and outside of your organization.

An important step is to relinquish control. There are many resources available to you that can help you to better use time and money.

Before the development of Web 2.0 technologies, many traditional methods were not very effective for nonprofit companies. Currently, there are various online resources to assist with nonprofit projects and campaigns.

There are numerous tools to help your organization improve collaboration, or enable your community to collaborate within its own members. One example of his is Basecamp. With this tool you can assign tasks to different stakeholder’s share files, track time spent and help everyone o meet their deadlines. Basecamp allows you to organize different departments using one simple user interface. Each user can update his or her status as tasks are completed, making it easier to see the overall status of the project.

Another great tool is a “wiki”. A Wiki is collections of pages that visitors can read and edit live. Individuals and organizations can create wikis that are public or private. . Tools like Basecamp or wikis are asynchronous, which means that information is added and saved for later review.

There are other tools that allow people to communicate in real-time (or synchronously), which is as close as you can get to having people in the same room. Instant Messaging is one of these real-time tools that can be very useful. This allows you to chat back and forth in real time.

Another great real-time tool is Google Wave. This tool allows multiple users to join together where they can write and respond to each other while seeing each character appear in real time. New users can join in and reply the group’s entire conversation. Conversations and documents can also be enhanced with text, photos, videos, maps and more.

Social networking sites, such as LinkedIn,Facebook and Twitter, focus on building online communities of people who share interests, or are interested in exploring the interests or activities of others. This is a great way to help get outside involvement for your project.

These sites can help to get your ideas out, at far less cost than earlier methods. The key is figuring out how to use each tool to best suit your organization. Twitter gets fewer readerships, and has less space for updates, but anyone can follow your page and see what you have to say. LinkedIn and Facebook have more space for comments and information, but you have to be invited to join.

One of the problems with social networking sites is that they can be very time-intensive. Websites like Hootsuite.com allow you to set automatic updates for sites like Facebook, Twitter and LinkedIn. This way, you can set it up to update with certain quotes or information far in advance.

The biggest obstacle in social media is to be found. Blogs are a good way to get your ideas out there. They also help site to achieve a higher ranking from search engine optimization.

Once you can eliminate the time and difficulty in planning in-person meetings and the coordination costs of thousands of phone calls, e-mail and online meeting among your constitutes, you can focus on your real goals-raising money and awareness for your non-profit – 35634

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